New business is hard work. There are no shortcuts, no magic bullets, no secret quick win formulas. Converting cold contacts into paying clients requires resource, dedication, process and patience.
And in the day to day delivery of client projects, growth opportunities within existing client relationships are often overlooked. Even the most brilliant client teams can lack the new business skills or confidence to unlock new revenue opportunities.
Yet, armed with the right tools, client service teams can build profitable and enduring client relationships, promote referred business and ultimately relieve the pressure on cold new business acquisition.
Gunpowder’s Account Development Skills Workshop is designed for project managers, account managers and account directors from agencies of any size or discipline.
An interactive and informative morning, you will learn techniques for gaining greater understanding of your client’s businesses, identifying opportunities for growth and creating workable account plans.
Visit our event page here for more information and ticket availability.