Finding an alternative revenue model to the billable hour, is a topic we touched on with Erica Wolfe-Murray of Lola Media, back in Episode 14, as we explored the subject of an agency’s intellectual assets, and returned to in our episode on pricing creativity with Blair Enns.
And as we head into what is arguably the most important three months of the year for agency new business, we are delighted to welcome Erica back to Small Spark Theory, for a dedicated episode on agency revenue models. Based on her experience across multiple industries, Erica takes us through how we can think more creatively about what we sell and and how we sell it, and how to create multiple, and more importantly, scalable revenue streams.
All this and more is available in Erica’s brand new book, Simple Tips, Smart Ideas: Easy to Use Advice for Business Growth, which will be available from January 2019, and get this… you can win a copy too! Listen to this episode to find out how.
We’ve been getting a lot of love for Small Spark Theory over recent months, which is heartening indeed. If you’ve been listening in and enjoying what you hear, please do leave a review on iTunes, it’s really quick to do and would make our day.