How do you feel about the year ahead? Confident? Concerned? Uncertain?
Wherever you are on this spectrum, one thing we must be, is ready.
I particularly like the work that Steve Parks does at Convivio because he focuses heavily on the macro issues facing clients and prospects and encourages agency leaders to use this insight to plan, adapt and respond as necessary. We discussed this approach when Steve joined me on the podcast back in episode 57, so I was keen to bring him back to get us in the right frame of mind for our first episode of 2023.
This is a bumper conversation, full of solid insight and brilliant, practical advice. We discuss some familar themes from last year and identify the potential hurdles and opportunties that lie ahead.
Also mentioned in this episode: